Independent - Quantum of Solace is expected to have more paid-for corporate product placements than other Bond movies before it. When the film is released at the end of next month, cinema-goers will see Bond drive his customised Aston Martin wearing his Omega watch and possibly sipping from a bottle of Coca-Cola Zero. His laptop and mobile phone will be a Sony while even his love interest is in on the act – she’s drives him around the streets of Panama in a more female-friendly Ford Ka.

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